Allure Global Solutions Installs State-of-the-Art Digital Menu Boards and Digital Movie Posters for PlayArte in Brazil

ATLANTA (July 6, 2007)

Allure Global Solutions, Inc. announces the installation of dynamic digital menu boards and digital movie posters for PlayArte Pictures in one of their locations in San Paulo, Brazil. These digital menu boards and digital movie posters are believed to be the first of their kind to be installed in that country.

“We first saw the Allure digital menu boards in one of Allure’s installations in Los Angeles,” stated Mr. Otello Coltro, EVP of PlayArte Pictures. “I was captivated by their use of all the various creative elements that just came to life through digital animation, all created at Allure.” “Not only do we have vignettes of Coke being poured over ice, but very appealing animation of hot dogs lathered with mustard, pop corn popping with steam rising as well as nachos and other food, snack and candy items. Their appeal to our customers has been tremendous and we have seen quite a rise in sales directly attributable to these new menu boards.”

“We are very excited about the addition of PlayArte to our client roster,” stated Bob Lawrence, CEO of Allure Global Solutions. “They are a wonderful example of how our software can work anywhere in the world.” “The installation went flawlessly and we did not have to have any of our personnel in Brazil. Now we can revise graphics and animations, change pricing and fine tune the play list anywhere we have an internet connection.” “Kudos also to our partner Coca-Cola for introducing us to PlayArte and encouraging them to give us a try.”